We have to not only be a good model, we have to be more than willing to share.
And we have to do it in a way that we're not the "ugly American,"
to use a very old phrase.
When America would go into a foreign country, too often it was,
"This is the only way it should be done and this is the American way."
People want our knowledge and they want our help and they want our support,
but they also want it in a way that is not intimidating,
that is not one that is arrogant.
It has to be done in a very careful and thoughtful way.
And that's only through relationships.
That's only because we have people in those countries
who have developed communication relationships with high-level people
throughout those organizations that we deal with all the time.
That's going to be the key.
Not to do it in a way that, as I just said look, you have to do this the American way.
We know what we're doing, we're very good at it.
How we sell that and how we provide that information is just as important
as the technology or the best practice that we're willing to share.